Do you have multiple brands, and you're not sure what to do with them or how to get them all organized in your head? Then, boy, have I got something for you!So I get asked questions all the time from people with multiple brands who are unsure how to do exactly that....
Branding for Badasses
Overcome chaos + level-up your brand… so you can shatter glass ceilings and build generational wealth.
6 Signs You’re Ready to Start A Business
Waiting for a sign that it's time to start a business? I've got six of 'em. Everywhere you go these days, people are talking about starting a business or a side hustle, and maybe you're wondering if that's the right decision for you. So whether you're feeling pressure...
What Does A Brand Strategist Actually Do?
So I'm a brand strategist, and my mom doesn't even know what I do. What up, yall! I'm Liz Marie, a brand strategist and creative working with women and BIPOC-owned brands to level the fuck up. That's what we do here, but there's a little more to it than that. ...
What is Brand Positioning and Why It’s Essential for Your Business
Have you ever heard someone talk about "positioning" in your brand and had no idea what they were talking about? If so, you are in the right place. I'm going to explain why brand positioning is one of the first things small business owners should be thinking...
3 Hacks for Overcoming Fears As A Business Owner
Hey y'all, listen up. Entrepreneurship is SCARY. If it wasn't, anyone would do it. In this blog, I will share 3 hacks for overcoming your fear as an entrepreneur. And let me tell you, they really work. When you start a business, especially when going full-time...
How To Create A Luxury Brand Business Card In Less Than 10 Minutes
When it comes to luxury branding, design is EVERYTHING – but it’s also really easy to mess up. In this video, I show you how to create a simple, beautiful business card for your luxury brand in less than 10 minutes. If you’ve seen my video on luxury branding,...
Badass Brand Breakdown: Drake
Started from the bottom now we're here! In this Badass Brand Breakdown, we're getting into how Drake became an absolute hip hop icon and built an incredible brand. I first heard Drake back in 2008 when I was living in Spain. I was kind of obsessed with his two...
5 Game-Changers for Your Business
When you own a business, you are going to make a million changes until you get it right. So here are five decisions I made that were absolute game changers for my business. If you’re already an entrepreneur, you know that it is all about adaptability. You figure out...
Real Estate Branding 101
Believe it or not, real estate is one of the industries where branding matters the most. So, if you’re trying a build a business in any aspect of real estate, I’m going to give you the keys to branding success. One of them just might surprise you! My real estate...
GOOD NEWS...
Meet your friendly neighborhood brand strategist
Liz Marie is an award-winning brand strategist and creative director with 17 years of experience building brands that customers love. She has worked with over 100 brands across industries, from small businesses to Fortune 100
companies. The goal of her content is to provide brands led by women and people of color with the insight, tools and resources to thrive, so that we can achieve greater equality of opportunity, representation and economic power.